You may have noticed the slogan "maximum effort" popping up around GT recently. You may also notice the unique handwriting on images and the website. Its been an idea that I've wanted to project for while and now seemed like the right time with the re launching of the site.
What if I told you that you were on the same level as a player like Kaito Nakajima in one specific area? No its not how much Rick Owens you have in your closet. It's the effort you put into kendama. It's true. When Kaito is on stage battling for the championships he is giving it maximum effort. At the same time a new player who just got their first kendama going for big cup is also going to give it maximum effort. Maximum effort is what connects EVERY KENDAMA PLAYER. It's why a player who has practiced for 18 years can see some one give it there all and get a spike and feel that electric energy. Effort is what connects us. We can see it. Just like the handwriting in the images and website it was done with maximum effort by my daughter Isla. She is still learning and progressing. Its not always perfect but the effort is the same. MAXIMUM!
Next time your playing kendama think about maximum effort and how it connects you to your favorite player. Next time you see someone accomplish something think about how much effort they have put into that task and relate it back to you and your efforts in whatever you're doing. Share the joy. Share the stoke. Give it maximum effort.
-Jake Wiens
